Posted by: seattlelogogogue | November 6, 2008

Differences in Buyer Motivation for Marketing

Do you know what motivates consumers and business clients to buy? B2B and B2C companies face different challenges in web design due to motivational factors.

Electronic media are able to reach more people, at greater distances than ever before imaginable. Business-to-business and business-to-consumer oriented companies have a wide range of options when developing web-based marketing strategies.

Continue reading this article at Suite101

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